What is Internet Marketing? How Can It Help My Business?
Internet Marketing is the marketing of products or services over the Internet. In other words, it is marketing to the whopping 73% of Americans who already use the Internet. Internet Marketing has several distinct advantages over print advertising. These include:
- Considerably lower advertising costs
- Much larger scope / potential audience
- Ability to target customers based on their particular interests/needs
- Ability to target customers based on their geographic location
- Ability to track results
What if My Business Doesn’t Have a Web Site?
We will create one for you. A free customized web site is included with all of our Online Advertising Packages. Your personal representative will work with you to add a company logo, your business details and service information, photos of your business and more.
How Much Does it Cost?
Our Online Advertising Packages cost only $99.95 per month, considerably less than most forms of traditional print advertising. Please refer to our “Packages” page to see what is included in our Standard Marketing Package.
My Business Needs More. Can I Upgrade My Package?
Absolutely. For businesses with greater or more specific advertising needs, we offer upgraded packages. These include customized PPC (Pay Per Click) and SEO (Search Engine Optimization) packages.
What is PPC?
Pay Per Click advertising allows us to specify the search words that should trigger your ads and the maximum amount we are willing to pay per click. PPC allows us to customize an adverting campaign based on your monthly budget and the number of new customers you can handle.
What is SEO?
Search Engine Optimization is improving the volume and quality of traffic to your web site from search engines. Typically, the higher your site appears in search results, the more visitors your site will receive. Our team of search engine optimizers ensure that your web site appears as high as possible in searches relevant to your local business.